If you turn on the TV or radio this week, don't be surprised if you see or hear Vice President Kamala Harris.
The Democratic presidential nominee, after mostly avoiding interviews in recent months (she's done a few), is launching an all-out media blitz this week, booking a series of high-profile interviews that span the media and the public .
Harris is scheduled to appear on the popular program on Sunday Call her dad podcast, with host Alex Cooper expected to speak with the vice president about reproductive rights, among other topics.
On Monday, Harris will appear in a special prime-time edition of the CBS newsmagazine 60 minuteswith Bill Whitaker questioning the candidate about her plans if she wins next month. The interview was recorded over the weekend.
On Tuesday, Harris will make the rounds in New York City, with a live morning appearance in the ABC studio The viewfollowed by a live interview with SiriusXM star Howard Stern. He will visit CBS headquarters later this afternoon Late show with Stephen Colberther first late-night appearance since securing the Democratic nomination.
And on Thursday, Harris will travel to Las Vegas, where he will participate in a TelevisaUnivision town hall moderated by Enrique Acevedo.
Harris is not alone in her media push. His running mate, Minnesota Gov. Tim Walz, made an appearance Fox News Sunday this weekend and will appear on ABC Jimmy Kimmel Live! on Monday, with an interview on a popular (but unnamed) pop culture podcast scheduled for this week.
This is a total media push, with some tough interviews (60 Minutes, Fox News Sunday and most town halls are never simple or direct), although many interviews will be friendly in tone and substance.
But he also highlighted the value the Harris campaign still sees in traditional channels, even as they explore some popular podcasts as alternatives to traditional media.
If a presidential campaign is a battle for attention, it's a game former President Donald Trump knows how to play, and Harris and her team must push to keep their candidate in front of voters, during the day, in front evening, late at night. and during travel.