Vote.gov visits increase after post

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Taylor Swift’s endorsement of Vice President Kamala Harris has led to a surge in visitors to Vote.gov, the U.S. government website that helps citizens learn how to register to vote.

Swift’s supportive Instagram post directly led 337,826 people to visit vote.gov, according to a spokesperson for the U.S. Government Services Administration.

“As of 2 p.m. ET on Wednesday, September 11, there have been 337,826 visitors to vote.gov referred from the personalized URL created and shared by Ms. Swift,” the spokesperson said. The Hollywood Reporter.

Vote.gov does not register visitors to vote, but rather directs them to local state election websites for more specific voting information. It uses data analytics to track referrals to the site, including referrals from personalized links, like the one Swift used in her Instagram post.

Swift endorsed Harris on Tuesday night after her debate with former President Trump, writing, “I'm voting for @kamalaharris because she's fighting for rights and causes that I believe need a warrior to champion,” the Grammy-winning singer wrote. “I think she's a gifted, steady-handed leader and I believe we could accomplish so much more in this country if we were led by calm and not chaos. I was so encouraged and touched by her choice of running mate @timwalz, who has been an advocate for LGBTQ+ rights, IVF, and women's right to their own bodies for decades.”

“I did my research and I made my choice. Your research is yours and your choice is yours,” she added. “I also want to say, especially to first-time voters, remember that you have to be registered to vote! I also find it much easier to vote early. In my story, I'll link where to register and find the dates and information for early voting.”

Swifties for Kamala, the coalition working to elect Harris, said Wednesday: “We never doubted that Taylor would endorse at the right time because we know her values ​​align with Harris and our community. We are excited to see the momentum she will bring to this campaign.”

Meanwhile, Trump responded to her endorsement on Fox News on Wednesday morning, saying he was “not a Taylor Swift fan” and “will probably pay the price in the marketplace.”

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